Built Around Your Buyer, Not Our Roster
Map the buyer.
We start from your ICP and find which accounts those people actually follow, reply to and repost.
Build overlapping coverage.
Creators are chosen so the same buyer sees the story from several trusted voices inside the launch window.
You approve the list.
Every handle, with reach and audience fit, before a single post is booked. Strike a name and we replace it.
Seven Coverage Groups
Most launches draw from three or four. The mix is set by where your buyers spend their attention.
AI builders and researchers
The people shipping and dissecting models every week.
Developer tooling
Infra, devtools and open-source voices engineers already follow.
Founders and operators
Builders who talk about what they use and why.
Investors and analysts
The accounts that frame what matters this quarter.
Product and design
Where interface and craft stories travel.
Enterprise and IT buyers
Practitioners who decide what gets adopted inside companies.
Consumer tech
Reviewers and explainers for products that go to everyone.
What We Will Not Do
A view floor is only worth something if the views are real and the posts are ones you would sign your name to.
If the Floor Is in Doubt, We Add Creators at Our Cost
Delivery is tracked live against your floor during the launch window. If the curve is running short, a second wave of pre-cleared creators goes out before the window closes. You do not pay for it, and you have already approved every name on it.
Want to See Who Would Carry Your Story?
Bring your ICP to the call. We will show you the coverage groups that fit and how the list gets built.
Or email hello@makeitlaud.com